Courses

Email and Newsletter Marketing Foundations

Join digital communication strategist Martin Waxman for this illuminating short course that will get even the most experienced marketers out of a social media rut.


Description

Many digital marketers consider email marketing to be an essential component of their company's marketing mix. To get your desired return on investment—and to ensure your company maintains a positive reputation—you have to do it right. In this course you can learn how to craft an email marketing campaign that works. Professional marketer and marketing trainer Megan Adams offers tips on building your email lists, choosing themes, creating effective messaging, building newsletters, and analyzing and optimizing your campaigns. The course features MailChimp, but the strategies apply to any email marketing service provider. By the end, you'll have a new tool to drive traffic to your website, engage new audiences, and grow your business.

Name Email and Newsletter Marketing Foundations
Language English
Duration 0:42 hours
Sector IT-ITES
Price (INR) FREE
Availablity Available full time
Certification Availability from Knowledge Partner Available
Certification Availability from eSkillIndia Not Available
Pre-Qualification Any

Course Rating

Average Rating:5.0

*   The QP alignment of the course is provided by the Knowledge Partner and the course may not cover the QP in entirety.